Sea-View Chairs Logo Design

Sea-View Chairs is a handmade lifeguard chair company created by a local retired lifeguard. The client had already established a strong vision of what she wanted her logo to look like but needed it to be refined. The biggest challenge when creating this logo was keeping in mind that this was for an artisan style company but also making sure the final design was polished and professional. I used a handwritten style font to give the design a hand drawn feel and created a lifeguard chair icon to give it some structure.